Earth Overshoot Day

Today, August 22nd, marks Earth Overshoot day. ’Earth Overshoot Day marks the date when humanity’s demand for ecological resources and services in a given year exceeds what Earth can regenerate in that year.’

To determine the date of Earth Overshoot Day for each year, The Global Footprint Network calculates the number of days of that year that Earth’s biocapacity suffices to provide for humanity’s Ecological Footprint. In other words how many days in a year that the earth’s resources are enough to satisfy human necessity/demand. This year, the calculation estimates that we've exceed demand by 56% - even with the pandemic.

Check out The Global Footprint Network calculation

According to the BBC, as consumption grows, that day is getting earlier. However, because of Covid this year it's been pushed back by three weeks. 'The research team concluded to a 9.3% reduction in the global Ecological Footprint compared to the same period last year'. Global Footprint Network, 2020.

The main drivers were the carbon Footprint (reduced 14.5% from 2019) and the forest product Footprint (reduced 8.4% from 2019).

Although many vacations have been cancelled this year, one of the great benefits of lockdown and recent restrictions on daily living has been the decrease in energy consumption. Compared with 2019, energy consumption dropped by -25% when countries around the globe went into full lockdown. 

Environmentalists say it's vital we stop eroding Earth's natural resources. This is the reason many of your circle of friends might be making personal choices that are kinder to the planet such as consuming a vegan diet or being more mindful of their energy consumption. It is the small effects of many that multiply and create impact. After all, our decisions have a wider impact than just ourselves. 


Facts such as these demonstrate why we as a company are committed to producing all of our products using only recycled materials that don’t require any resources to be taken from the earth. For those who aren’t familiar with our recycled materials, we use ECONYL® which is a regenerated nylon made from recycled fishing nets and other pre and post consumer waste from the land and sea. 

By producing this way, we are able to decrease oil consumption and the release of C02 emissions. For every 10,000 tons of Econyl raw material, we are able to save 70,000 barrels of crude oil and avoid 57,100 tonnes of CO2 eq. emissions going into the environment.

As well as being a solution on waste, ECONYL® regenerated nylon is also better when it comes to climate change. It reduces the global warming impact of nylon by up to 80% compared with the material from oil. 

We are no experts when it comes to the science but what we do know is that there simply are not enough resources to go around. It is time to take drastic change. For us, this means the continuous use of recycled fabrics, minimal production eliminating as much fabric and product waste as possible, avoiding the use of plastic at all costs, constant recycling and above all considering our individual impact on the environment.

Read more about our mission

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